Pricing and availability confirmed.

Hisense has unveiled its 100-inch 4K Ultra HD Smart Dual Colour Laser TV at a local event in Sydney’s eastern suburbs. The new TV will be available at the end of September from JB Hi-Fi, Harvey Norman and The Good Guys for $19,999, including delivery and white glove installation for metro areas in VIC, NSW, QLD, SA and WA.

The Laser TV features a built-in TV tuner and streaming services, including Netflix, Stan and YouTube, unlike ordinary projector set-ups. Leveraging Hisense’s proprietary X-Fusion Laser Light Engine, the 100-inch TV uses two independent lasers to display a wide array of colours and hues with accuracy, high purity and saturation.

Supported by High Dynamic Range (HDR10), together with the TV’s MEMC and Smooth Motion Plus technology for super-smooth, clear images. Thanks to award-winning dbx-tv technology and wireless subwoofer, the sound is powered by JBL Cinema Sound.

The TV’s console weights just one-tenth of a comparably sized LED TV and can project image from only 20cm from the wall. With its indirect light source, viewers of the Laser TV can sit just four metres from the screen, compared to a conventional LED TV of the same size that would typically require the viewer to sit around nine metres away.

Hisense Australia head of marketing, Andre Iannuzzi said the launch has been highly anticipated not only from consumers but also the trade.

“We are delighted to finally unveil it for the Australian market,” he said.

“It has been a very big year for us and this is the third product category that we are launching into – we have launched sound bars, air conditioning and now our Laser TV that is so enormous it deserves its own category.

“It is something that is a premium product, not luxury, as we feel it is attainable at this screen size and in terms of quality, it is something we are proud of. At a retail price of $19,999, we feel very confident there is a big market for us especially the number of enquiries we have had since it was displayed at CES.”

Hisense Australia national retail training manager, Chris Mayer said Hisense started working on Laser TV in 2007. The first generation was Full HD single laser, and that was where it all started.

“In 2016, we were the first company in the world to present a single colour 4K laser technology and we have many patents around that being first to market. We now present the 100-inch 4K Dual Colour Laser TV which is the fifth generation of the product and there is a cheeky 150-inch that we are working on and we hope to bring this to Australia soon.”