To complement ULED offering.

Hisense has launched its first OLED TV into major retailers across Australia, following its debut at CES this year. The TV is available in 55-inch and 65-inch, with RRPs of $3,499 and $4,999, respectively.

The Hisense OLED features 4K Ultra-HD, Wide Colour Gamut, High Dynamic Range and a 200 Smooth Motion Rate for vibrant, vivid colour surrounded by deep blacks for enhanced contrast all within a super slim, bezel-less design.

“Australian consumers crave high-quality technology in their homes but are also incredibly design-conscious, especially when it comes to their TVs. The increasing demand for our premium ULED TVs reflects this, with our entire range experiencing strong growth year on year,” Hisense Australia head of marketing, Andre Iannuzzi said.

“The launch of the Hisense OLED TV further demonstrates our unwavering commitment to brilliant design, technology and innovation, which are at the heart of everything we do. We are very excited to be bringing this product to market.”

Hisense Australia product specialist, Chris Mayer commented, “The Hisense OLED display offers striking contrast and deep blacks, making it a great choice for Australians that enjoy regularly watching movies at home. Viewing films on an OLED TV in a dark environment is recommended as it heightens the contrast and allows the colour to really pop off the screen.

“ULED, on the other hand, provides a brighter viewing experience that is effective at offsetting natural light – such as that in open plan living rooms.”