Panasonic launches multi-door refrigerators

Improved storage, extended food freshness.

Four new premium multi-door refrigerators from Panasonic are now available in 653 litre and 533 litre capacities with a choice of silver or white glass door finishes.

Panasonic Australia product marketing manager for whitegoods, Chasnyn Ousmand said, “Australians continue to spend strongly on household appliances. We have drawn upon more than 65 years of experience in refrigerators to create these multi-door models, allowing consumers to perfectly store fresh food and ingredients to match today’s lifestyles.”

The multi-door design allows for optimal storage of food groups in separate compartments, complemented by nanoeX technology that effectively suppresses more than 99.99% of bacteria and odours.

The main refrigerator compartment has adjustable glass shelves (that can withstand loads of up to 150kg) to allow for more efficient and flexible storage. It is complete with cooling surround airflow, to cool items evenly, helping to preserve freshness.

The full-width chilled case preserves the freshness of dairy items and perishables such as meat and fish by maintaining a temperature of approximately 0°C to chill food without freezing.

The vegetable compartment has a slightly higher than normal position and a higher humidity level to the rest of the fridge. The two drawers are fully-extendable and the bottom drawer is designed for bulkier vegetables with the top providing space for more delicate fresh items.

The upper case of the bottom freezer compartment is ideal for flat items and the lower case is suitable for larger items. The compartment is complete with a twist ice tray.

The Quick Freezing function can be used to preserve more freshness and flavour within food, particularly meat and fish. The greater cooling power freezes food faster than normal freezing. This means there is virtually no drip containing nutrients and umami components when items are thawed.

Operation of the touch panel is simple and users can conveniently adjust settings – Refrigerator, Freezer and Quick Freeze – without opening the fridge.

Intelligent Econavi sensors detect usage conditions and automatically optimise performance, resulting in an energy reduction of up to 10%. The five sensors (fridge door sensor, internal temperature sensor, storage sensor, room temperature sensor and light sensor) work together, allowing for maximum performance. The new storage sensor detects changes in the amount of food being stored using the fridge light, and determines whether a change in cooling power is needed.

The 653L multi-door refrigerator has an RRP of $3,599 for both silver and white and the 533L multi-door refrigerator has an RRP of $3,299 for both silver and white. The refrigerators are now available at selected retailers.


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