Winning Appliances acquires Michael’s Appliance Centre

As owner announces retirement.

Winning Appliances has acquired Melbourne-based Michael’s Appliance Centre as owner Michael Wood retires from day-to-day operations and takes on a brand ambassador role for Winnings.

The existing management and sales team will be retained and the store will continue to run under the Michael’s banner in the interim, as a commercial and retail showroom.

Winning Group CEO, John Winning said the acquisition represented a natural partnership as the two share many similarities as Australian family businesses and specialists in supplying the world’s best kitchen and laundry brands, and providing exceptional customer service.

“Michael’s is a well-respected 40 year old business and we see it as a privilege to continue Michael Wood’s legacy and have him remain a part of the Winning Appliances business. Similar to Rick Hart’s role in Western Australia, Michael will champion the Winning Appliances brand with key customers and suppliers at external events to promote the business and foster relationships,” Winning said.

“Michael’s is well-known to Melburnians as providing the most comprehensive service, as well as being the go-to place for over 3,000 of the city’s most prominent designers, architects and builders. We look forward to continuing to delight customers and develop these relationships, one customer, one experience at a time,” he said.

Michael Wood said Winning Appliances has an outstanding reputation for customer service, the best brands and great showroom experiences. “I am delighted to have Michael’s Appliance Centre associated with a great family business. I am confident that the Michael’s team will continue to offer the world’s best brands and customer service, and I look forward to my role as brand ambassador”.

The acquisition of Michael’s Appliance Centre in Brighton, Victoria will see Winning Appliances offering include a total of 14 showrooms throughout New South Wales, ACT, Queensland, Western Australia and Victoria.

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