Audiofly showcases new headphones, refreshed branding

At trade show in Japan.

Australian headphone brand, Audiofly, has held its first trade show in Japan showcasing its upcoming wireless Bluetooth headphone range and more at the Portable Audio Festival 2018. The Tokyo show represented the company’s plans to build on its success in the Japanese market.

The new Audiofly wireless Bluetooth headphone range launching in late August will see upgraded specs, updated design and additional colourways. Previewing its first true wireless model and having showcased refreshed renditions of the in-ear monitor (IEM) range, the new IEM range will include universal MMCX connectors, new colourways, updated packaging and more.

Audiofly has also reinvigorated its branding by implementing tones of the Australian landscape across new headphone designs and product packaging, including its upcoming wireless Bluetooth headphone range.

Audiofly international sales manager, Matt Rowett said, “Having been in the Japanese market for almost two years and successfully launching into China earlier this year, it is an exciting time for Audiofly as we continue to spread our signature sound quality throughout South-East Asia.

“Distinguishing ourselves through a key point of difference, personalisation and Australian innovation, we are excited to hear the feedback on our refreshed branding and new products from this key market.”

Audiofly was one of 10 brands at the Portable Audio Festival to have a major booth for meet and greets and product demonstrations.

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