At dealer event.

Investment into new products and an increase in the dealer network has seen sales for Mitsubishi Electric Australia soar to record levels over the last financial year.

Speaking at the annual Dealer Awards, held at the Sofitel Hotel in Brisbane, managing director, Jeremy Needham (pictured below) said the business is growing and the company is expecting to reach $400 million in sales in the next few years. “We are working with our factories in Japan to fill in the gaps in our product ranges,” he said.

“We saw a successful introduction of chillers into the business since Mitsubishi Electric took on the Climaveneta brand. The number of dealers working with us has increased and is a testament to the great products on offer, and the strong sales support that we provide to our customers.”

The event featured a keynote speech from retired national track champion Anna Meares, the first and only Australian athlete to win individual medals at four consecutive Olympic Games.

More than 300 specialist dealers and guests from Japan attended the dinner, which was hosted by entertainer Andrew O’Keefe. Guests watched performances from salsa dancers and the Supergroup, featuring Richard Clapton, Joe Camilleri and Jon Stevens.

The awards recognised the hard work of its dealer network throughout the past 12 months, Needham said.

Three awards were presented on the night:

Elite Heating & Cooling (ACT) took out the ‘Room Air Conditioners’ award which was accepted by Fabian Muscat; the ‘Mr Slim Light Commercial/Commercial Package Air Conditioners’ award went to Rite Price Heating & Cooling (SA), accepted by Andrew Knowles; and the ‘City Multi VRF Commercial Air Conditioning’ award was won by Paramount Airconditioning (VIC), accepted by Dominik Ashe.

L to R: Raja Gounder (Mitsubishi Electric general manager – business development); Fabian Muscat (Elite Heating & Cooling);  Jeremy Needham (Mitsubishi Electric managing director); and Zane Barron (Mitsubishi Electric general manager – national sales).