Company veteran steps up.

Procter & Gamble (P&G) has promoted its sales director, Vivek Gupta, to the role of managing director and vice president for Australia and New Zealand. He succeeds Antoine Brun, who will be returning to Europe to lead P&G’s South-East Europe business unit.

“We aim to be the innovation leaders of our industry, and feel it’s our responsibility to market the most superior products that improve consumers’ lives, and to work with our retailer partners to create total category growth,” Gupta said.

“At P&G we have a team of highly dedicated, expert leaders with a strong momentum of results. I am honoured to be leading this team and look forward to contributing to even greater future success.”

Since beginning his career as a management trainee in India 20 years ago, Gupta has established vast experience across various retail channels, product categories and in both developed and developing markets.

Most recently as sales director, he was instrumental in achieving strong business growth, partnering with retailers to deliver innovative category solutions that create value for consumers and the market.