Exceeds $1m a day.
Australian online retail marketplace MyDeal.com.au has reached a major milestone, exceeding $1 million in sales a day and over $3 million in one week, effectively growing 100% in November. This was attributed to the success of Click Frenzy. At one given time there were over 18,000 concurrent users browsing site, increasing the number of transactions by over 1,040% that day.
MyDeal CEO, Sean Senvirtne (pictured) said, “November is a month which shifts us into a new paradigm, the growth does not slow down for us post Click Frenzy and Christmas. We continue to grow because we have a strong focus on retaining our customers, and this has always been a key factor to us maintaining our momentum.”
Ranking sixth on the BRW Fast 100 this year, MyDeal’s growth has emerged after rapidly growing its number of SKUs by 233% in the past month, shifting its offering from 45,000 to over 150,000 signed SKUs from October to November. It has also engaged in a major diversification strategy in the past year to attract new sellers to the platform and expand its reach of the market.
Optus recently coined MyDeal Online Retailer of the Year and since, major retailers have flocked to its Marketplace platform, including KitchenAid, Costumes.com.au, and Kitchen Warehouse.
MyDeal will continue to drive the growth in 2018 by placing focus on its seller technology in 2018, with a focus on streamlining processes and listing more Australian brands.