In Football Club sponsorship.
Fujitsu General Australia continues its support for the Essendon Football Club, becoming the co-major partner of the inaugural Essendon VFLW Team. An initial three year commitment, the partnership will commence in 2018 with the VFLW season running from April to September.
According to Essendon Football Club general manager of commercial operations, Brenton Humphreys, the VFL Women’s licence is an important component of the female development pathway and will be beneficial to the Club’s AFLW team in the future by building a sustainable talent pool of AFLW players.
Fujitsu General Australia general manager of sales and marketing, Dave Smith commented, “Fujitsu is passionate about providing support and opportunities for sport to be enjoyed by everyone, from the grass roots to the professional level. Being co-major partner of Essendon’s first ever Women’s Team, supports this commitment.
“Fujitsu General Australia is an advocate for inclusiveness and diversity in the work place, and embraces the opportunity to also demonstrate this in the world of sport. We look forward to being part of this significant journey for the Essendon Football Club and women’s sport in general.”
Fujitsu General has been a co-major partner of the senior men’s team, Essendon ‘Bombers’ since 2013, along with becoming naming rights partner of the Grand Final Comedy Debate and Football Woman of the Year Award earlier this year.
The announcement of the EFC VFLW co-major partner took place on Tuesday 5 December at the VFLW squad’s first official training session at the Club’s Tullamarine headquarters.