De’Longhi confirms executive restructure

For latter half of 2016, early 2017.

De’Longhi Australia general manager of sales and marketing, Tom Mitchell (pictured below), has accepted a senior role within the Asia Pacific and Americas (APA) region as business development director, working and reporting to international commercial director, Paul Accornero.

Mitchell will continue in his current role until the end of December, allowing for a hand over period that will include a comprehensive retail customer road show.

delonghi-tom-mitchell

De’Longhi Australia and New Zealand CEO, Paolo Albertoni commented, “While we will miss Tom, his friendship, his passion and his creativity, we are extremely happy for the continuation of his career at a senior level within the APA region and the group.”

“This change has also presented the business with the chance to provide further opportunities, promotions and career growth for our people,” he added.

Peter Marantos will be promoted to the new position of general manager of sales, reporting directly to the CEO.

Reporting to Marantos will be, Darryl Yakas, who has been promoted to national sales manager; Bill Simos, who has been promoted to national sales manager MKA and commercial; and Oday Abdal, who has been promoted to national field sales manager.

There will also be other roles added to De’Longhi’s sales structure, including: sales brand manager of Kenwood and Braun, additional channel manager and additional sales support coordinator. The marketing structure will also introduce a trade marketing manager and additional training manager.

The company has also decided to strengthen its field sales team by covering directly regional areas and states, resulting in six additional sales executives, effective February 1, 2017.

“These are momentous changes that are happening through the growth of internal resources to show the long term commitment and willingness to invest in the Australian market and region by the De’Longhi Group,” Albertoni said.

The implementation of all of the above will be done progressively in the course of the next few months and, in the main, will be effective from January 1, 2017.

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