SDA execs migrate.
KitchenAid Australia, part of the Whirlpool Corporation, has strengthened its marketing department with the recruitment of two executives with deep experience in small domestic appliances.
Richard Babekhul (pictured) moved into the new role as marketing director in March. He was formerly Breville business manager – Kambrook for one year and prior to that he held the position of Breville marketing manager – Australia for around two years.
Meanwhile, Filiz Bensan has also joined KitchenAid, moving on from Sunbeam where she has spent the past nine months in the role of category manager. Bensan has joined in the new position of marketing manager consumer durables, based in Sydney.