Never one to let Christmas pass by without a tempting offer to encourage conspicuous consumption, Sony Australia has today upped its own ante by announcing promotions, predominantly gifts with purchase, on 12 different product ranges and, in toto, 37 separate models.
Sony has always been at the forefront of both the Christmas promotion and the amusing festive season sobriquet, offering $300 cash cards as part of ‘Summertainment’, 3D entertainment packs as part of ‘All I Want For Christmas‘, and even a free Hoover Carvac with in-car head units during the Big Sony Summer.
While some of the heat has dissipated from the heady days of the flat panel TV war, when the Big 4 suppliers would compete ferociously with offers of free gaming consoles and home theatres and even a second TV thrown in for nix, Sony admirably persists with its Yuletide yeomanry, as Koichi Suzuki, general manager of consumer products marketing, elucidated:
“At this time of year, everyone is busy thinking about gifts for their loved ones, so it’s nice to be able to offer Sony customers a little something extra. The Summer of Sony promotion includes a range of surprises for consumers, from bonus 4K Ultra HD movies to a free barbeque – perfect for summer entertaining while blasting music from your Muteki Hi-Fi system.”
There is a certain amount of complication to Sony’s myriad offers — the start and end times are not uniform, for example — so interested parties should only use the below information as a guide, and should check with Sony’s official terms and conditions for the full details.
Choose 5 Ultra HD film titles from a selection of 10 with purchases of KD-85X9500B, KD-79X9000B, KD-65X9000B, KD-55X9000B, KD-70X8500B, KD-65X8500B, KD-55X8500B, KD-49X8500B models between 28 October and 31 December 2014.
Cyber-shot & Alpha Cameras
- Receive a free lens with ILCE-6000LB and ILCE-6000B models between 28 October 2014 and 30 January 2015.
- Receive a free accessories kit with DSC-RX100M2 and DSC-RX100M3 models between 1 December 2014 and 30 January 2015.
- Get a free Action Cam with the purchase of the DSCHX60V between 24 November and 31 December 2014.
- Receive up to $100 off your next purchase when you trade in either the AS20 or AS100 Action Cam between 28 October 2014 and 30 January 2015.
- Buy one of three wireless speakers (SRSX3, SRSX5 and XDRDS21BT) and get the SRS-X2 speaker for free between 28 October and 25 December 2014.
- Buy one of three pairs of headphones (MDR1RNCMK2, MDR10RNC and MDRZX750BN) and receive the MDR-ZX750BN headphones for free between 28 October and 25 December 2014.
- Receive a free Blu-ray player (BDP-S3200) with the purchase of HTCT370, HTCT770, HTXT1 and HTGT1 models of Soundbar between 28 October and 25 December 2014.
- Buy one of Sony’s Muteki hi-fi systems (MHCV3 and GTKX1BT) and receive a free wireless speaker (SRS-X3) between 28 October and 25 December 2014.
- Buy a different Sony Muteki system (Shake 77 and HTM77) and get a free Coleman barbecue between 28 October and 25 December 2014.
Consumers who purchase one of four Sony AV Centres (XAV65, XAV68BT, XAV612BT and XAV712NAV) will receive a free bonus camera pack between 28 October and 25 December 2014.