New sales director at Groupe SEB, marketer of Tefal, Rowenta and Krups

Stephen Andrew has replaced Pedro Demartini as the sales director at Groupe SEB, marketer of the Tefal, Rowenta, All-Clad, Moulinex and Krups brands.

Andrew has previously led sales and marketing at accountancy software firms Attache Australia and CCH, as well as a stint as the state sales manager for New South Wales at Hitachi.

Andrew describes himself as a “successful, results-oriented sales and marketing professional with extensive experience in the information technology and services, consumer products retail market and publishing sector”.

Demartini, who joined Groupe SEB as the marketing director in January 2012, before transitioning to head up the sales department late last year, has moved to Melbourne to become the marketing director for Australia and New Zealand at toy manufacturer Mattel.

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