Andi-Co announces new team for Falcon, GE, Hoover and Liebherr

Andi-Co Australia has unveiled a new brand management team for its stable of appliance brands.

The new team, reporting to national sales and marketing manager George Alikakos, is:

Falcon – Joanne Edwards
GE & Hoover – Andrew O’Brien
Liebherr – Brett Lane

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George Alikakos announcing these changes, via an Andi-Co Australia media release:

"It is with great pleasure that I announce the appointment of Joanne Edwards to the role of Falcon national brand manager, effective 1 December 2012. 

"For the past 18 months, Joanne has successfully filled the position as our Falcon account manager in Queensland. I am sure our Queensland Falcon agents will join with me in singing Joanne’s praises with her passion, knowledge and enthusiasm for the brand.

"Prior to commencing at Andi-Co Australia, Joanne relished in other management roles for almost 14 years, both within and outside the electrical and appliance industry.

"Effective 1 November 2012, Andrew O’Brien was appointed as the national brand manager for Hoover. 

"For the past few years Andrew has been the driving force behind GE as the national brand manager for GE and will continue to do so. 

"The dual brand national role will be undertaken by Andrew with as much gusto and determination that we have witnessed since the re-emergence of GE in the market place in 2010.

"Brett Lane completes the Andi-Co Australia brand manager team in his position as the national brand manager for Liebherr.  Brett is a dedicated and professional sales manager who has led the Liebherr team from strength to strength since he stepped into the role in July 2010."

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