I AM the most searched tech ad of 2011: Nikon’s win

Congratulations to Nikon’s marketing department: Google this morning revealed its long form I AM Nikon cinema advertisement was the most searched tech ad of 2011.

Although only #10 on the overall rankings, Nikon was the only supply in the technology and appliance space to make the Top 10, with Strongbow, Bonds and Telstra making up the Top 3.

For the trainspotters out there, the song being played in this ad is Welcome Home by Radical Face.

In other Google search news, Harvey Norman (2), JB Hi-Fi (8) and The Good Guys (9) featured in the Top 10 searches for shopping brands in 2011.

Top Searches for Ads 2011

1. Strongbow ad
2. Bonds ad
3. Telstra ad
4. AAMI ad
5. Toyota ad
6. Coles ad
7. Old Spice ad
8. Target ad
9. KFC ad
10. Nikon ad

Top Searches for Shopping Brands 2011

1. eBay
2. Harvey Norman
3. Woolworths
4. Kmart
5. Coles
6. Target
7. Trading Post
8. JB Hi Fi
9. Good Guys
10. Big W

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