Xbox 360 and PS3 ramp up the propaganda as the Nintendo 3DS goes on tour

By Patrick Avenell

SYDNEY, NSW: To counter the enormous publicity generated by the launch last night of the Nintendo 3DS, both Sony PS3 and Microsoft Xbox 360 sent out pre-prepared propaganda press releases promoting their presumed popularity.

You can read the full PS3 story here.

We’re all about balance here at Current.com.au, so here’s what Xbox 360 had to say:

“The Christmas period is always the key indicator of whether or not you have connected with consumers, and Christmas 2010 was a milestone year for Xbox,” said Xbox Australia and New Zealand GM David McLean.

“Christmas sales are a telling time for future trends and gauging what’s popular amongst consumers. With Kinect we have changed the landscape of the gaming and entertainment industry. We have opened gaming to a new audience and essentially created a new genre in controller-free entertainment.”

McLean said Xbox 360 grew by 52 per cent from the Christmas period in 2009 to Christmas 2010. Furthermore, the October-December 2010 period was Xbox’s strongest ever quarter. McLean said Microsoft sold more than 8 million units during the first 60 days of release.

In more Nintendo news, the gaming console giant will soon be embarking on a consumer roadshow to demonstrate the new 3DS unit. Here below are the current dates, as supplied by Nintendo.

NSW and Victoria

10 February

6.00pm to 9.00pm at EB Games, 67 Swanston Street Melbourne in the Nintendo Experience.
6.00pm to 9.00pm at Myer Sydney City in the Nintendo Connection on the 6th floor, 436 George Street, Sydney.

New South Wales

18-20 Feb – Parramatta Westfield
9-12 April – Sydney Family show
14-27 April – Royal Easter show
11-12 May – Martin Place Sydney

Queensland

25-27 Feb – Chermside Westfield
4-6 March – Top Gear Live Brisbane Entertainment Centre
6-7 May Queen Street Mall Brisbane

Victoria

4-6 March – Southland Westfield
11-14 March – Top Gear Live Melbourne Showgrounds Motor Arena
26-27 March – Fountain Gate Westfield

South Australia

18-20 March – Marion Westfield
1-2 April – Rundle Street Mall

Western Australia

25-26 Feb – Carousel Westfield
13-14 May – Whitford City

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