Blanco ramping up marketing with enormous radio competition

By Patrick Avenell

SYDNEY, NSW: Blanco is ramping up its consumer marketing by joining with radio juggernaut Mix in the station’s high profile competition offering listeners to chance to win their own home.

All up, this competition is worth over $500,000, with the lucky listener winning a house and land package in Sydney’s new Gregory Hills area. In addition to being promoted on Mix’s various radio stations around the country, this competition has also received coverage in the general press due to its audacious prize package.

Blanco, which is distributed by Hagemeyer, will fit out the home with a full range of kitchen appliances.

For full details on the competition, check out this website.

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