Miele: Forever Better, not Forever Discounting

By Patrick Avenell

MELBOURNE, VIC: Miele has announced a series of promotional discounts on selected models in its laundry and refrigeration ranges, with the timing of these discounts clearly positioned to target Christmas and sales season shoppers.

From now until 31 January 2011, Miele is offering $200 off the purchase of any washing machine in its range. This promotion will run concurrently with the previously announced $300/$500 discounts for consumers who purchase certain Miele washer/dryer packages.

Miele is also running a special promotion on its WT 2670 WPM washer/dryer. This model is now $500 off the RRP.

In the refrigeration category, Miele is offering 10 per cent off the purchase of any model from the K 12000 or K 14000 freestanding range.

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