Nokia “drives diversity” in smartphone market with N8

By Keri Algar

SYDNEY, NSW: Nokia has today announced the N8 – the first Nokia device to operate on the open platform Symbian^3 system – will be available through all carriers and most retailers from 1 November 2010 with a competitive price point.

Nokia’s latest phone has a wide range of features typical of today’s smartphones, but its imaging capability exceeds other smartphones, according to Emile Baak, Nokia Australia managing director.

The so-called standout feature incorporates a 12-MP camera with Carl Zeiss Optics, HD video, and Xenon flash. Additionally, users can edit photos and videos on-screen.

Baak said the N8, RRP $749, would “drive diversity” by offering “more choice” for cost conscious smartphone users.

“The Nokia N8 is a first step in our aggressive renewal of our smartphone range. It has exceptional imaging and editing functionality that surpasses other smartphones,” said Baak.

“We decided to stretch the boundaries of what consumers can do with a smartphone and at the same time, make it accessible to everyone at a price point that won’t break the bank.”

According to Baak, 2.3 million apps worldwide are downloaded daily from the Ovi website, and an “interesting” portion are from Australia, though Baak would not elaborate on this point.

Australian specific applications have also been developed for the phone, such as Coastalwatch, The Age and the Weather Channel.

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