By Patrick Avenell
SYDNEY, NSW: Amateur chefs from around the world will descend on Seoul, South Korea, next week for LG’s annual Life Tastes Good Championship. Australia’s representative will be 2010 MasterChef non-winner Jake Bujayer, who finished a credible 15th in the series.
This competition not only pits chefs from different continents up against each other, it also provides the foundation stone for the launch of LG’s new Lightwave Technology. There will also be the launch of new LG cooking and smart appliances, plus the introduction of LG’s cooking portal, which is designed to make cooking more convenient and enjoyable.
Bujayer, who is officially listed as a cement renderer, will be judged against his rivals by a collection of well known chefs from four very distinct cooking schools. From the United States, there’s Gail Simmons; France has supplied Guy Martin; representing Iran is Sanaz Minayi and from the home nation is Korean Edward Kwon.
Sound very enthusiastic about this challenge, and the prospect of representing Australia in global battle, Bujayer indicated that he was ready to deliver victory for Australian amateur chefs.
Current.com.au will be in Seoul next week for these Championships. Check back in daily for updates on how Bujayer is travelling in the competition and what’s happening in the world of LG appliances and Korean retailing.