SYDNEY, NSW: Dyson is currently celebrating being named Australia’s Most Trusted Vacuuming Cleaning brand by Readers Digest. This acclamation came as a result of the popular journal’s annual reader survey.

Discussing this honour is Readers Digest editor in chief Sue Carney.

“When it comes to brands, as the Trusted Brands annual poll reveals, low prices are not everything,” Carney said. “The most important thing to a customer, it seems, is a brand delivering on its promise. Some brands consistently maintain our confidence and trust by fulfilling their promises.”

Dyson SEA managing director Ross Cameron was happy to accept this accolade.

“We’re excited to accept this endorsement from the Australian public and will ensure our product development and customer care continues to exceed our customers’ expectations moving forward,” said Cameron.