Ariston cooks up MasterChef sponsorship

By James Wells

SYDNEY, NSW: Ariston is the envy of the cooking suppliers, with news that the company’s ovens and cooktops are being used for the latest series of MasterChef after the company signed up one of the judges on the show to endorse the products.

Celebrity chef, Gary Mehigan, has used Ariston equipment for the last decade and has now become the company’s official ambassador for the next 18 months.

“We are very proud to have Gary on board,” said Arisit managing director Simon Taylor.

“We are excited to be able to marry our brand with such a famous chef who is very well known following the MasterChef series.”

The relationship was developed when Mehigan introduced Ariston to the producer of MasterChef, Fremantle Media.

“When you find something you love and trust, stick with it. I have used Ariston for 10 years now, both in my cooking school at Fenix and in my own home – I trust Ariston,” Mehigan said.

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