SYDNEY, NSW: Sunbeam has partnered with Toga Hospitality to provide venues for its Coffee Schools. These schools are available for Sunbeam customers and for retailers looking to gain a greater understanding of how to use manual coffee machines.
Toga Hospitality manages Medina Apartment Hotels, which are described as “ideal” for hosting the schools. Sunbeam currently has schools operating in New South Wales, Victoria, Queensland, South Australia and Western Australia. These courses are run fortnightly in the three most populous states and triweekly in the two less populated states.
Talking about this initiative is Sunbeam product marketing manager for beverages Allison Cupillari.
“We felt there were good synergies between our brand values; Toga Hospitality appreciate our desire to provide a strong value-add experience for our consumers, and has a similar sentiment. In many ways our target markets are parallel,” she said.
For more information about the Sunbeam Coffee School, click here.