Lexar has just announced its latest back-to-school promotion, where it is giving away over $20,000 worth of prizes to consumers who purchase any Lexar USB flash drive.

According to Lexar, consumers who buy a Lexar JumpDrive USB flash drive or Lexar DRAM Netbook/notebook module before 28 February 2010 will go in the draw to win a daily, weekly or monthly prize.

The total prize pool is worth of $20,000 and includes daily prizes of Norton 360 Anti Virus, weekly prizes of an HP Mini Atom Netbook and two monthly major prizes of a complete student office including desk and chair, HP Touchsmart PC, HP Photosmart all-in-one printer, Microsoft Office 2007 and a Logitech desktop package.

To enter, consumers must SMS the last six digits of their barcode and their full name and state to 1999 2653. Tear sheets outlining the details of the offer will be positioned in selected stores beside the Lexar USB flash drive range. Full terms and conditions can be found at www.lexarbacktoschool.com.au.