By Patrick Avenell

SYDNEY: CeBIT Australia opened in Sydney today, with the organisers celebrating the NSW Government’s commitment to continue staging the event until at least 2011.

“During these tough economic times it is essential companies continue to invest in technology that can maximise competitiveness, so they can emerge stronger when economic conditions improve,” said Premier Nathan Rees.

“Events like CeBIT at Darling Harbour give businesses a chance to market their products and services, keep abreast of latest trends, chase business leads and connect with international players.”

Echoing Premier Rees’ support of CeBIT Australia was the Minister for Broadband, Communications and the Digital Economy, Senator Stephen Conroy.

“CeBIT is a showcase of world class busines innovation,” said Senator Conroy. “It also provides a glimpse of what Australia can achieve.”

“Technology will play a substantial part in the world receovery from this economic recession,”

CeBIT will continue at Sydney’s Darling Harbour until Thursday 14 May.