Conia distributor in administration, CEO resigned

By Martin Vedris

MELBOURNE: Pebble Electronics, distributor of brown goods and whitegoods under the Conia and Hicon brand names, is the latest casualty of the economic crisis with the company being handed over to administrators and the CEO resigning.

The world is currently experiencing a shortage of flat panels for TV, but that is the least of the problems for Pebble Electronics, which imported LCD and plasma TV as well as a range of other browngoods and whitegoods.

An Australian company founded in 1995, Pebble sourced its product from China and distributed them in Australia. The company’s head office and national service centre is located in Knoxfield, Melbourne. The company also has warehouse and sales offices in Sydney, Brisbane and Perth.

Now however, the future is uncertain for the company with the administrators, PPB, called in to take control of the company.

Barbara Ding, the company’s managing director, declined to comment to other than to say that the company has been placed into administration today, and that she plans to release further information after consultation with the administrators.

Ding did confirm that CEO David Chan resigned yesterday and around 20 to 30 staff left in November 2008. contacted the administrators today but they were unavailable for comment.

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