45 per cent of households prefer the mobile over the land line

By Martin Vedris

SYDNEY: A report released today by the Australian Communications and Media Authority indicates that almost half of all consumers with a fixed line phone and a mobile for home use, prefer to use the mobile.

The report shows that 90 per cent of household consumers have both a fixed line phone and mobile phone, with 45 per cent preferring to use mobiles as their main voice communications.

The report also said that around 10 per cent of household consumers do not have a mobile phone and choose to rely solely on their fixed-line phone.

ACMA also reported that a quarter of household consumers indicated they would consider replacing their fixed-line service with another form of communication but that cost was the biggest factor in considering replacement.