Microsoft celebrates 25th anniversary with 25 per cent cash back offer

By Martin Vedris

SYDNEY: Microsoft Hardware is offering a 25 per cent cash back offer on selected webcams, mice and keyboards sold through its authorised re-sellers from now until the end of January 2008, to celebrate Microsoft Hardware’s 25th anniversary.

The products covered by this promotion include the Mobile Memory Mouse 8000, Wireless Entertainment Desktop 8000, SideWinder Mouse and Microsoft LifeCams.

“With the unique 25 per cent cash-back offer, Microsoft is working with partners to give consumers a great reason to purchase Microsoft Hardware products over the Christmas trading period,” said Microsoft Australia’s group marketing manager, entertainment and devices division, Jamieson Yu.

“This offering illustrates Microsoft’s commitment to our re-sellers, who will benefit greatly from this simple, yet effective consumer promotion. Microsoft is eliminating the need for the re-seller to discount the product, thereby increasing average selling price and maximising profit margins.”