Haier plans big impact at upcoming Retravision Expos

By Martin Vedris

SYDNEY: To show their growing market presence, Chinese appliance manufacturer, Haier plans to feature a large range of product at the 2007 Retravision Expo in Victoria (16 and 17 September) and Queensland (21 and 22 September 07).

This year is the first time they will invest in large format stands to be solely occupied by Haier at the expos.

The company said their investment in the stands in an indication of their growing economic strength, stating: “In an industry that has faced many difficulties in recent months, Haier’s growth and dominance can be plainly seen.”

Haier intends on displaying an increased range of models at this year’s expos, including the 575 litre Top Mount Refrigerator and the innovative side by side stainless steel French-door fridge with freezer drawers.

Haier will occupy stand number 123 – 125 at the Victorian expo at Melbourne Exhibition Centre on September 16 and 17. At the Queensland expo, at the Gold Coast Convention and Exhibition Centre on September 21 and 22, they will occupy stand number 66.

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