Sony enters CF card market for first time

By Matthew Henry

MELBOURNE: Sony Australia has released its first line of Sony-branded Compact Flash cards to support its Alpha digital SLR camera.

Sony will market 1GB, 2GB and 4GB CF cards in two product lines – one with 10MB per second write speed (66x) and the other line with 20MB per second write speed (133x) for faster consecutive shooting.

According to Sony, digital SLR cameras tend to perform faster with CF cards than alternative types of flash media card.

“With the introduction of the CompactFlash card, Sony aims to complement the overall experience of using a DSLR camera, such as the A100,” said Sony Australia marketing manager – media and storage products, Steven Ng.

“The market is demanding high-speed and larger storage sizes on portable media – perfect for being able to shoot continuously at 10.1 megapixels. Sony is responding by extending its current offering of Memory Stick and Micro Vault to include ultra-capacity CompactFlash media.”

Prices are: 1GB 66x (RRP $44.95); 2GB 66x (RRP $74.95); 4GB 66x (RRP $129.95); 2GB 133x (RRP $99.95); and 4GB 133x (RRP $159.95).

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