By Matthew Henry

SYDNEY: Harvey Norman and GE Money have launched the GO MasterCard, which combines credit card services and access to GE finance for interest free purchases through up to 10,000 retailers around the country.

The card, which was launched in the run up to Christmas, was Australia’s first MasterCard to offer six months interest free on all purchases.

“The GO MasterCard is one of the new breed of cards that is designed to be an all-in-one card, bringing together features and benefits typically not previously available in a credit card,” said GE Money chief executive officer – Australia and New Zealand, Tom Gentile.

The card can be used for interest free purchases through any retailers offering GE money finance. Users are encouraged to join the free loyalty program which earns them shopping vouchers at Harvey Norman stores. Consumers who spend $10,000 on the GO MasterCard will receive a $100 Harvey Norman voucher.

“Customers get one card that does it all: in-store promotions and MasterCard functionality. There’s no annual fee for the card and they get loyalty points on all MasterCard purchases,” said Harvey Norman chairman, Gerry Harvey.