Sony Computer Entertainment took to the stage in New York this morning for the launch of the eagerly-anticipated PlayStation 4. Here is Current.com.au’s wrap up of the best images from the event.
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Hide and seek: Sony PlayStation 4 offers more “play” but scant details
Sony Computer Entertainment unveiled the “future of play” at the launch of the PlayStation 4 this morning. But while the brand revealed a new name, a new controller and some new games, the actual console box was notably absent.
Big W’s shame continues: two ‘shocking’ Abode toasters recalled
Big W has this morning enacted another recall on products in its Abode range – its seventh in two years – this time on two toaster models sold nationally through its stores.
Dodgy rental dealings put appliance retail industry at risk
With two appliance rental providers facing the ire of ASIC in the past week, the industry is certainly coming under increased regulatory scrutiny. So what does it mean for the rest of the retail industry?
The Sleeping Giant: IKEA appliances and electrical retail competition
With 7 stores in Australia, IKEA may not seem like a threat to traditional electrical retailers. But its comprehensive appliance range, no frills approach and complete store offering could be set to bring more consumers over to the Swedish way.
Inside Sony’s Bondi Junction kiosk: a blueprint for direct selling?
With Sony announcing plans to replace its dedicated Sony Centres in NSW with smaller in-mall kiosks, Current.com.au took a look at one kiosk that has been open for some time under joint Sony and Harvey Norman branding.
Sampford IXL planning massive warehouse sale with incredible starting prices
Ovens from $600, induction cooktops from $400, gas cooktops from $300 and rangehoods from only $50 – just some of the deals Sampford IXL is promoting for its “massive appliance warehouse sale”.
Smart Oven trademark war brewing between Electrolux, Samsung and Breville
Electrolux Home Products and the Samsung Electronics Company are both currently applying to trademark the phrase ‘Smart Oven’ through the Federal Government’s IP Australia agency.
Red vs Blue vs New: Will new PlayStation 3 colours be redundant?
Sony has announced it will relaunch the PlayStation 3 500GB model in new blue and red shades. But with the launch set to occur just one day after a mysterious global announcement from PlayStation, these models may soon be redundant.
Dyson launches new Airblades, including combination Tap model for homes
Sir James Dyson has today unveiled the new range of Airblade hand dryers at a launch in New York. The new range includes a tap model incorporating water dispensing that could launch the Airblade range into the domestic market.