In which UnderCurrent takes umbrage with Fox Sports for ripping off Nikon’s I AM brand campaign…
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Premium appliances the hero of an industry suffering slight declines
Year on year sales of major domestic appliances suffered a 0.2 per cent dip in 2014, with growth concentrated on several premium categories. Read on to find out which products are propping up the industry.
Judge, Judy and Netflexecutioner
UnderCurrent is happy! Netflix is launching on 24 March 2015.
UnderCurrent is amused! Foxtel appears to be running a negative guerrilla campaign.
Apple Watch ‘already an icon’ say design experts, as Samsung and Sony join honours list
Apple is expected announce more details about its Watch at an event on 9 March, however a group of designers who have had the chance to get up close and personal with the new timepiece have already made up their minds.
Hot demand for homewares helps push Harvey Norman profit up 27.4 per cent
A strong residential property market, improved consumer confidence and high demand in homemaker categories have been credited with bolstering Harvey Norman’s 27.4 per cent profit increase in the first half on the financial year.
LG hitting prices for six with run out deals on eye-catching TV and AV gear
LG has brought the deals and UnderCurrent has got the lame puns! It’s Cricket World Cup price madness!
Innovative floorcare products and sales culture credited for Godfreys’ first half performance
Vacuum cleaner retailer Godfreys recorded a half year NPAT of $5.4 million and sales increased to $90.6 million, a 3.5 per cent improvement on the corresponding period in the previous year.
Portable and minimalist, the Cooking Table makes cooktops part of the furniture
More and more appliances are becoming design features and integrated appliances are being disguised as part of the furniture in open plan living spaces.
Watch This Space: Apple planning retail redesign to accommodate new wearables
It has been revealed that Apple’s retail stores are being redesigned, possibly to accommodate a different shopping experience that is expected when purchasing Apple’s soon-to-be-released Watch.
Best Buy rolling out wedding registry kiosks; Harvey Norman following suit?
Interesting news out of the United States overnight where iconic big box electronics retailer Best Buy is rolling out wedding registry kiosks in stores across America.