Now delivers recipes and how-to videos.
To date, the Miele@mobile app served primarily to monitor and control Miele appliances from a tablet or smartphone. Now users have access to more than 1,000 free recipes accompanied by about 200 food-preparation videos. This has been made possible thanks to a new partnership between Miele and award-winning mobile recipe platform Kitchen Stories.
Kitchen Stories was founded in 2013 by Verena Hubertz and Mengting Gao, who at the time had just completed their university studies. Today, the two university friends run a company with 30 employees and 13 million users across 150 countries.
Recipes can be filtered by personal preferences such as vegetarian dishes, short preparation times, wholesome cooking or even a preferred way of using an oven, steam cooker or hob unit. It is also possible to compile shopping lists.
Kitchen Stories founders, Verena Hubertz and Mengting Gao
The Miele@mobile app can be downloaded for free from the app store or from Google Play. The recipe feature will be integrated from January 2017 onwards and will be initially available in Germany, Austria, Switzerland and Great Britain. Further countries and languages will follow.
Use of the recipe portal requires neither registration nor a connection to smart Miele domestic appliances. Further functions of the app include the remote control of appliances, the use of laundry-care and dishwashing assistants and the practical reordering of consumables.