Moves into NZ territory.

Electrolux has signed a three year title partnership with the Taste of Auckland restaurant festival; extending its global alignment with Taste Festivals around the world. The Electrolux Chefs’ Secrets will provide an intimate masterclass experience where attendees can cook and dine with their favourite chefs and learn how to recreate some of the country’s most loved dishes.

Electrolux Taste of Sydney 2016

In addition, the Electrolux Taste Theatre will feature free live cooking demonstrations by leading chefs including Sergio Maglione, Megan May, Giulio Sturla, Peter Gordon and Nick Honeyman, who will each showcase their cooking skills on the new Electrolux Inspiration Range of induction cooktops and steam ovens.

Electrolux New Zealand director, Malcolm Bain said, “As a brand that designs both professional and household appliances, we are pleased to be involved in an event that supports and celebrates the professional chefs who are leading the way when it comes to the future of New Zealand cooking and dining experiences.

“Taste of Auckland is the perfect platform to engage with our core consumers; passionate foodies who are seeking the right tools to create great-tasting food and memorable experiences at home. Our partnership with Taste of Auckland is an extension of Electrolux’s global alignment with Taste Events around the world including Sydney, London, Milan, Amsterdam and Stockholm, just to name a few.”

Taste of Auckland in partnership with Electrolux will take place at Western Springs from 17 November to 20 November 2016.